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Who Can It Be Now — Real Life
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On social platforms, the “fluid self” is not a rejection of personal branding but another manifestation of it
Who Can It Be Now On social platforms, the “fluid self” is not a rejection of personal branding but another manifestation of it Emma Stamm August 29, 2022 share It’s a psychological truism that personal identity is fluid and that its continuity — whatever it is that links the you of today to older versions of yourself — is asserted against a backdrop of flux. Social platforms, however, have distorted and jumbled up the sense of which parts change and which don’t. The many means of expression they provide and the archives they maintain suggest that everything about who we are (and w
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