FREE GAME PT 2 - by Reggie James

Virgil Abloh released a website called “Free Game” → in short a step by step guide of building a brand. Sharing previous lectures, how to set up a website with Shopify, and more inspiration. It’s a good treasure trove. I wanted to take the time to write out what I believe to be a path through a wider door, but one that seems opaque from the outside. This is my letter to Black youth. Showing them that technology is a career path that affords them economic mobility, creativity, and impact. But I believe this breakdown is useful for anyone young and curious if technology could be a path for them. This entire piece, the reason I’m writing this whole thing, is that I’m afraid we are culturally still playing a low hit rate game towards economic empowerment. We are perpetually attracted to fields where the majority don’t succeed, and even worse don’t even find their footing within the “broader industry”. Even Virgil’s “Free Game” falls into this category. How do we combat this? How do we show

Virgil Abloh released a website called “Free Game” → in short a step by step guide of building a brand. Sharing previous lectures, how to set up a website with Shopify, and more inspiration. It’s a good treasure trove. I wanted to take the time to write out what I believe to be a path through a wider door, but one that seems opaque from the outside. This is my letter to Black youth. Showing them that technology is a career path that affords them economic mobility, creativity, and impact. But I believe this breakdown is useful for anyone young and curious if technology could be a path for them.