The Sharp Startup: When PayPal Found Product-Market Fit | by David Sacks | Craft Ventures | Medium

Craft Ventures is an early-stage and growth fund with proven, repeated success building and scaling technology businesses. Follow publication Top highlight 2.3K 7 Listen Share Reflections on the 20th anniversary of a $100+ billion product Twenty years ago this month, PayPal found product-market fit. I remember the moment vividly because it’s a dramatic example of a strategy that still works today. I call it “going Sharp.” Whereas the average startup launches a bunch of features for a bunch of use cases to appeal to many possible users, the Sharp Startup focuses on a few killer features for the most desperate customer segment. In short, it finds a wedge into the market. The Sharp Startup focuses on the most desperate customer segment. It finds a wedge into the market. While it’s important to have a larger vision, the Sharp Startup remains opportunistic and agile enough that when it spots this kind of opening in the market, it drops everything else and drives all of its troops through it

Craft Ventures is an early-stage and growth fund with proven, repeated success building and scaling technology businesses. Follow publication Top highlight 2.3K 7 Listen Share Reflections on the 20th anniversary of a $100+ billion product Twenty years ago this month, PayPal found product-market fit. I remember the moment vividly because it’s a dramatic example of a strategy that still works today. I call it “going Sharp.” Whereas the average startup launches a bunch of features for a bunch of use cases to appeal to many possible users, the Sharp Startup focuses on a few killer features for the