Creating space
A single word of advice, given to all startups, and to CEOs of large companies, and they in turn to their teams: “Focus!” But what does that mean, precisely? And anyway isn’t quantity sometimes in fact better than quality? Don’t we need to test a bunch of stuff instead of trying to make one thing work? Only when we stop doing most things, do we have the time and energy to fully, deeply execute the most important things. And the important things are the difference between thriving and perishing. “I saw myself sitting in the crotch of this fig tree, starving to death, just because I couldn’t make up my mind which of the figs I would choose. I wanted each and every one of them, but choosing one meant losing all the rest, and, as I sat there, unable to decide, the figs began to wrinkle and go black, and, one by one, they plopped to the ground at my feet.” —Sylvia Plath, The Bell Jar When you stop trying to sell people who aren’t a good fit, you create space for 3x more sales pitches, each
Creating space by Jason Cohen on January 4, 2026 Do less, to create the space to be great. source A single word of advice, given to all startups, and to CEOs of large companies, and they in turn to their teams: “Focus!” But what does that mean, precisely? And anyway isn’t quantity sometimes in fact better than quality? Don’t we need to test a bunch of stuff instead of trying to make one thing work? Only when we stop doing most things, do we have the time and energy to fully, deeply execute the most important things. And the important things are the difference between thriving and perishing. “I
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