The age of average — Alex Murrell
In the early 1990s, two Russian artists named Vitaly Komar and Alexander Melamid hired a market research firm to survey the public on what they wanted in a work of art. Across 11 countries they then set about painting a piece that reflected the results. Each piece was intended to be a unique a colla
The age of average Mar 20 Written By Alex Murrell Introduction: In the early 1990s, two Russian artists named Vitaly Komar and Alexander Melamid took the unusual step of hiring a market research firm. Their brief was simple. Understand what Americans desire most in a work of art. Over 11 days the researchers at Marttila & Kiley Inc. asked 1,001 US citizens a series of survey questions. What’s your favourite colour? Do you prefer sharp angles or soft curves? Do you like smooth canvases or thick brushstrokes? Would you rather figures that are nude or clothed? Should they be at leisure or working
Explore this link on the map →related reading
- The age of average - Alex Murrellalexmurrell.co.uk
- Welcome to AirSpace | The Vergetheverge.com
- All Advertising Looks the Same These Days. Blame the Moodboard – Eye on Designeyeondesign.aiga.org
- The tyranny of the algorithm: why every coffee shop looks the same | | The Guardiantheguardian.com
- After Authenticitysubpixel.space
- Everyone Is Beautiful and No One Is Horny - Blood Knifebloodknife.com
- No More Boring Apps | !Boringandy.works
- Report: The Diminishing Marginal Value of Aestheticssubpixel.space
- Taste for Makerspaulgraham.com
- The Return of the Weirdo - by Ted Gioia - The Honest Brokerhonest-broker.com
- Stop Thinking in Archetypes, Start Building in Genresfatemaraja.substack.com
- No More Boring Apps | !Boringnotboring.software