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Karl Koch | Write-first design

karlkoch.me · 1,406 words · saved by 2 readers

Write-first, build later: Ensures clear, documented decisions, preventing costly missteps in design and engineering.

Most design teams decide things in Figma. A direction gets explored and refined, and somewhere in that process it quietly becomes the plan. Nobody agreed to it. It simply accumulated. We work the other way round. The decision gets written down before anyone opens a design file. Writing is the first design tool. The pixels come later. I think of this as; write-first, build later. It runs through the whole design process, and it changes what design feels like to do. Why writing comes first A mockup is a persuasive object. It looks resolved even when the thinking underneath it is not. You can spe

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