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The Art of Brand Storytelling with WAX Atelier — Simple Matters Media

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By using this website, you agree to our use of cookies. We use cookies to provide you with a great experience and to help our website run effectively. Image shot by Aloha Bonser-Shaw, all images courtesy of WAX Atelier Wax Works: A Story Of Light And Delight. In this enlightening conversation, we talk to WAX Atelier co-founder Lola Lely about discovering the warm and fragrant world of wax, the importance of fostering connections and collaboration, and why everything begins with imagining the story. WAX Atelier is a London-based studio created in 2017 by Lola and Yesenia Thibault-Picazo. Using natural materials and traditional techniques, they make hand-dipped candles and a seasonal collection of distinctive wax-based objects and textiles. Their goods are stocked worldwide. They’ve collaborated with Toast, Liberty, and Burberry and created a wax sculpture for the Royal Academy of Arts. Read on to discover the creative joy of exploring one material, the challenges of scaling an intention

The Art of Brand Storytelling with WAX Atelier Brand Storytelling Small Business Female Entrepreneurs 15 Jul Written By Georgina Lee-Jones “We imagine stories before we do anything. The story is definitely the beginning, and it runs all the way through.” Image shot by Aloha Bonser-Shaw , all images courtesy of WAX Atelier Wax Works: A Story Of Light And Delight. In this enlightening conversation, we talk to WAX Atelier co-founder Lola Lely about discovering the warm and fragrant world of wax, the importance of fostering connections and collaboration, and why everything begins with imagining th

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