The influence of Tiktok shop: Is Summer Fridays worth the hype? – Clark Chronicle

Tik Tok updated their app on September 12, 2023 to add a new section, to sell products called Tik Tok shop. Influencers sell products to viewers, getting a percentage of their purchase which allows users to discover and purchase products directly from the platform. Like most modern algorithms, products are recommended to users based on user preference and engagement patterns. Brands and businesses were quick to capitalize on the trend, using TikTok Shop to showcase their products through engaging and creative video content. Certain products including clothes, beauty products, and decorations, one being Summer Fridays has been in the spotlight recently because of the trends going on the app because they have been hyping it up. These influencers get commission over these advertisements, so unfortunately, the app has been flooded with false positive reviews of bad products. Certain items have been blowing up recently, one of them being the Summer Friday lip bomb. This viral product has te

Tik Tok updated their app on September 12, 2023 to add a new section, to sell products called Tik Tok shop. Influencers sell products to viewers, getting a percentage of their purchase which allows users to discover and purchase products directly from the platform. Like most modern algorithms, products are recommended to users based on user preference and engagement patterns. Brands and businesses were quick to capitalize on the trend, using TikTok Shop to showcase their products through engaging and creative video content. Certain products including clothes, beauty products, and decorations,