(PDF) Sustainable Luxury in Practice: A Lifecycle Analysis of Stella McCartney's Coexistence Strategies
Home 1 update More Article Full-text available Sustainable Luxury in Practice: A Lifecycle Analysis of Stella McCartney's Coexistence Strategies Aug 2025Frontiers in Sustainable Development 5(8):67-80 DOI: 10.54691/8hp4yh68 LicenseCC BY-NC 4.0 Chenchen Dong Research Interest Score 3.5 Citations 0 Recommendations 0 Reads 435 Learn about stats on ResearchGate Overview Stats Citations References (4) Download Share More Abstract and figures The purpose of this essay is to take Stella McCartney as a representative luxury brand as examples to examines how can luxury brands coexist with sustainability from the perspective of three parts of the product life cycle (prophase, middle, end) combined with the conception of "eco-sustainable fashion" and "socially responsible fashion". In the prophase of the product life cycle, this essay expounds the selection and application of McCartney's innovative sustainable fabric from the perspective of the circular economy. The materials are divided into tw
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