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Soft Renaissance | Soft Baroque

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A progressive radii on every corner, particularly on electronic devices, has become a kind of default in design circles, settings fetishised by Apple. We have all seen those ...

Soft Baroque Soft Renaissance Soft Skin, Software and Soft Sell 1 Soft Skin A progressive radii on every corner, particularly on electronic devices, has become a kind of default in design circles, settings fetishised by Apple. We have all seen those advertisements of the close ups and dynamic shots of crescent reflections dancing around corners and bezels of phones and watches often on a black background, as if it was some undiscovered horizon in space. We find this shapes attractive haptically, but also it’s non threatening, no sharp edges or pokey bits. We are more worried about damaging it

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