Alum Justin Mast lives between idea and reality | U-M Detroit

Justin Mast was born to be an entrepreneur. Growing up in Grand Rapids, he was known for his enterprising ideas, like selling plants outside his parents’ greenhouse. On both his mother’s and his father’s side, his family has a rich history in horticulture going back multiple generations, so it makes sense that one of his first business ventures involved selling greenery. He didn’t know it then, but plants would play a large part in his entrepreneurial future. Founding Bloomscape didn’t happen without some trial and error. Just a few years after graduating from business school, Mast decided to start his own business. After a few semi-successful startups, he knew he wanted to pursue further education. But something about an MBA didn’t feel like the right fit for him. He knew he wanted to surround himself with creative and inspiring people and found just that at Taubman College. “I got this crazy idea,” he says, “that I could become a better entrepreneur by learning to think like an archi

Justin Mast was born to be an entrepreneur. Growing up in Grand Rapids, he was known for his enterprising ideas, like selling plants outside his parents’ greenhouse. On both his mother’s and his father’s side, his family has a rich history in horticulture going back multiple generations, so it makes sense that one of his first business ventures involved selling greenery. He didn’t know it then, but plants would play a large part in his entrepreneurial future. Founding Bloomscape didn’t happen without some trial and error. Just a few years after graduating from business school, Mast decided to