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reb00ted | Is this the end of social networking?

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Mark last week as the end of the social networking era, which began with the rise of Friendster in 2003, shaped two decades of internet growth, and now closes with Facebook’s rollout of a sweeping TikTok-like redesign. A sweeping statement. But I think he’s right: Facebook is fundamentally an advertising machine. Like other Meta products are. There aren’t really about “technologies that bring the world closer together”, as the Meta homepage has it. At least not primarily. This advertising machine has been amazingly successful, leading to a recent quarterly revenue of over $50 per user in North America (source). And Meta certainly has driven this hard, otherwise it would not have been in the news for overstepping the consent of its users year after year, scandal after scandal. But now a better advertising machine is in town: TikTok. This new advertising machine is powered not by friends and family, but by an addiction algorithm. This addiction algorithm figures out your points of least

2022-07-27 Is this the end of social networking? By Johannes Ernst https://reb00ted.org/tech/20220727-end-of-social-networking/ Scott Rosenberg , in a piece with the title "Sunset of the social network" , writes at Axios: Mark last week as the end of the social networking era, which began with the rise of Friendster in 2003, shaped two decades of internet growth, and now closes with Facebook's rollout of a sweeping TikTok-like redesign. A sweeping statement. But I think he's right: Facebook is fundamentally an advertising machine. Like other Meta products are. There aren't really about "techno

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