The Guide to Design — Why Design? Why now?

Scratch that... There are no magic formulas in design. But if you are looking for guidance, here's a starting point. Illustrations by Michela Picchi With all the great content available online (plus a bit of discipline), we believe you should be able to learn the basics of our profession before investing in cost-prohibitive more formal education and training. Read more Open knowledge sharing can democratize design—ultimately making our industry more inclusive and culturally rich. This guide is only possible thanks to some amazing designers and leaders who have been thoughtfully sharing their experience and knowledge over the years. Jakob Nielsen Vivianne Castillo Koos Looijesteijn Christina Wodtke Rubens Cantuni Reena Merchant Tatiana Mac Chris Kiess Bobby Ghoshal Jared Erondu Tanner Christensen Tony Fadell Don Norman John O’Nolan Lo Min Ming Alexis Collado Ryan Quintal William Channer Timothy Achumba Iheanyi Ekechukwu Sanjana Galgalikar Paula Scher Aga Szóstek Maxi

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