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How To Write an Op-ed: A Step By Step Guide - The Learning Agency

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There’s a formula that we call the “ABCs” that can be used to write compelling op-eds, columns, or blogs. The same formula can also be used to write almost any document that offers up an argument or gives advice. This is a “news flash lede,” a comment that will make sense in a moment. Enter your email to be sent a PDF checklist. This formula for writing op-eds is based on our experience and our op-eds that appeared in the New York Times, the Wall Street Journal, and the Washington Post. I first came across a version of this formula while I was at US News and World Report. It was called “FLUCK,” and we have tweaked it a bit since then. This is probably obvious, but this ABC formula is meant to guide writers rather than restrict them. In other words, these are recommendations, not a rigid set of instructions. Better yet, think of the formula as a flexible template for making an effective argument in print—one that you personalize with your specific style, topic, and intended audience in

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