Music-induced tourism: Korean pop (K-pop) music consumption values and their consequences - ScienceDirect
Table 3. Composite reliability (CR), the square root of the average variance extracted (AVE) and correlations between constructs. Table 4. Direct path for the structural model (N = 698). Fig. 1. Structural model explaining the role of music consumption values and their consequences (N = 698) Note: CVV = character and visual performance value; IAV = imitation and attachment value; MVV = message and vocal value; EI = emotional involvement; RR = referential reflection; BI = behavioral involvement; FL = familiarity; ST = intention to shop and travel; FC = intention to consume food. Table 5. Measurement invariances for sex, age, and ethnicity. Table 6. Structural invariance tests of paths for sex, age, and ethnicity. All content on this site: Copyright © 2026 Elsevier B.V., its licensors, and contributors. All rights are reserved, including those for text and data mining, AI training, and similar technologies. For all open access content, the relevant licensing terms apply. These cookies ar
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