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The problem with glorifying failure - Wes Kao's Newsletter

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👋 Hey, it’s Wes. Welcome to my weekly newsletter where I share frameworks for becoming a sharper marketer, operator, and builder. Today we’re going to cover how to talk about failure. Instead of speaking excessively about failure, it's safer to show a baseline of success, then sprinkle in occasional vulnerability. I'll be dissecting examples of founders and operators who talk about their failures effectively while showing vulnerability and maintaining their credibility. Read time: 8 minutes Startup culture glorifies failure. We all know the quote from Thomas Edison: “I have not failed. I've just found 10,000 ways that won't work.” The part that’s not highlighted on this motivational poster is that Edison did eventually find a way that worked: He’s credited with inventing the first practical incandescent light bulb. He's described as America's greatest inventor. He has over 1,000 patents for his inventions. In other words: He was, in fact, successful. For a while now, there’s been well

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