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LA/VIE Client ROAS Skyrocket with Custom Ad Creative Predictive Model

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LA/VIE had to separately test each advertising element to ensure accuracy. This lengthy and laborious process meant that confirming their strategies and refining their ads took several weeks for each platform. Akkio’s ad creative predictive model saves LA/VIE time via aggregate data analysis and provides suggested creative optimizations to drive an increase in ROAS in minutes. LA/VIE is a digital marketing consultancy founded by marketers based in Los Angeles and Vienna. They believe that the status quo digital marketing agency model is no longer effective. Most agencies improperly invest their marketing budgets, campaigns are often scaled inefficiently, and creatives are optimized poorly. To complicate matters further, Magna predicted that the current market climate will likely cause global advertising spend to slow in 2024. With spend slowing and customer expectations growing, the market is shifting. Digital agencies must be able to offer their clients a higher return on investment w

LA/VIE Client ROAS Skyrocket with Custom Ad Creative Predictive Model LG Ad Solutions Partners with Akkio to Unlock Real-Time Intelligence AI Platform Embedded Solution Resources Pricing Book a meeting <- Back Published on January 24, 2024 Case Study eBook LA/VIE Client ROAS Skyrocket with Custom Ad Creative Predictive Model Learn how LA/VIE, a media buying group, uses Akkio's predictive models to optimize ROAS and achieve better results for their clients. Sydney Walz Product Marketing Manager Case Study TABLE OF CONTENTS The official formulation The Old Approach LA/VIE had to separately test

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